Category Archive for: ‘Spirituality’

#1 Key To Networking With Your Personal Brand

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einsteinI was at Sunday service at Unity Center.  The topic was “Science and Religion”.  The point was that the two have not always seen eye to eye.  As such, there were many references to Albert Einstein.  I love Einstein.  I find him fascinating, but not for the same reason that others may. I find he really “got” life.

Ever since I changed careers and went from being a lawyer (left-brained) to being a personal branding expert (right-brained), I struggle with how much of my left-brain should I be showcasing to the world.  I still fear not being taken “seriously” sometimes by those left-brained people I need to be of service to the most.

So Einstein is my hero and a role-model.  (No, I’m not saying I’m brilliant like Einstein!) He maintained harmony with his left-brain (his Theory of Relativity, etc) and his right-brain (his perspective that we should all be living as though everything is a miracle).  He did it with ease and grace.

Perhaps my favorite manifestation of  Einstein’s harmony of thought was his belief that we should all be using our imaginations more.  Einstein said, “The true sign of intelligence isn’t knowledge, but imagination”.  

The problem is we are so sure that our book smarts are the keys to our success and happiness, we never stop and consider anything else.  Look at me- even after all these years of success in personal branding,I still occasionally (more than I know?) struggle with being seen as “a smart lawyer” and not an imaginative and creative branding expert.

What does this have to do with networking? My formal definition of networking includes the concept of being interested in others.  If you are not curious and interested in others, then no networking (or social event for that matter) will “work” for you. Not only will no one peak your interest enough to get to know them, you will not attract anyone to you because your body language will show that you’re just not interested.  

When we use our imaginations, we are exploring the wonders in our world.  We are allowing ourselves to be curious and experiment with live.  We are living in our right-brains.  We are open to the world and admit that we may not know everything.  

So what does this mean for you?  

-Try to see the world, and each networking opportunity, as your chance to exercise your curiosity and imagination.  

– Show up places with an interest in others.

– Use your imagination about how the networking event could be a success and fun, instead of “hard”, “boring” and “shallow”.

Part IV: Is Your Brand Dull & In Need of Change? Stagnation In Your Spiritual Life

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www.oprah.com

www.oprah.com

Today we come to the final blog in a four- part series in which we look at the different ways we all stagnate; in business, in friendship, in family and in our spirituality.

As I said in all three of the other blog posts, Oprah has talked about this topic of Stagnation in her “What I know for sure” column of her September 2014 O Magazine, “The Two Questions You Should Ask Yourself Each Day”. Oprah, whether she knows it or not, is my mentor because I have incredible respect and appreciation for her presence in this world.

So I took her topic post and went deeper, looking at it from one of my viewpoints. This method is how I decide what is the next best area that ‘sparkles with rightness’.

So what the heck do I mean when I say, “stagnation in your spiritual life”? Most of us avoid the topic of spirituality for similar reasons. We don’t want to be seen as tree huggers, fluffy, not taken seriously or perceived as not credible.

The list goes on and on. But if we are not even addressing our spiritual life, then how could it stagnate and impact our brand value poorly!?

I’ve found the main reason we don’t venture into our spiritual life is because of fear. This fear triggers all the reasons/excuses I listed above.

I know I personally was afraid for a long time. At first, I was afraid of looking at the concept of spirituality in my life. The definition of spirituality is different for everyone, as it should be.

I got over that fear as I evolved and changed careers from law to brand management. In fact, my spirituality and growth as a human was what helped me transition careers and be stable.

But my fear did not end there. Now that I was finding my spirituality, I found that I feared sharing what I learned and knew with my clients. In other words, I was afraid my business audience and clientele would not take me seriously if I wasn’t just talking to them about using their brand to get business and sell themselves well. I was afraid of not being taken seriously and seen as fluffy and nutty, I dare say.

Then one day not too long ago, I just got tired of flying under the radar and bringing ‘stealth spirituality’ to my work and clients. I got that I was stagnating in my message and purpose as a personal branding expert. I was only sharing and giving up half of what I knew. It wasn’t fair to me – I wasn’t self-expressed. It certainly wasn’t fair to my audience.

Since my “awakening”, I have started sharing my personal branding expertise and know-how completely differently with my audience. I share from the heart and share from my own experiences and issues. I’ve found they are applicable to everyone somehow, so everyone can relate and learn and grow and also teach me something new!

What does this mean for you? Stop and think:

  • What areas of your life are you afraid to look at? Why?
  • Where are you stagnating as a result of this fear?
  • How can you take one small step today to be dynamic in your entire life and personal brand? What would be possible as a result of that one small change?

First, Know Yourself So You Know What To Market.