Category Archive for: ‘Curiosity’

What’s Success?

When I was a practicing securities lawyer, I had a very particular notion of what it meant for me to be a success.  Being successful for me meant to either be a high-salaried employee, meet and exceed my billables each month and/or get promoted or find a new and better job within my industry.  That’s it, I’m sorry to say.

As I always say, branding is a marathon with many iterations.  We are never broken or “need” anything.  We choose to see things differently and then grow and change.  Dynamic brands that are open to change succeed.

Looking back on my previous career and life, I feel sorry for that iteration of me. I truly was “Version 1.0” of my brand.  I wasn’t really open to change because I didn’t know what I didn’t know.

Until one day I wasn’t happy anymore as a securities lawyer.

That was the day I opened my eyes and was ready for change and growth.  That was the day I decided to be truly successful.  Was it easy? No.  Change is never easy.  Was it worth the ride? Heck yes!

Success Defined

As I look at the definition of “success” as a brand and as a person, I’m reminded of something I heard at Sunday service once at the Unity Center here in San Diego.  “Success” is defined as a) continued happiness and b) reaching for worthy goals.  In looking at  what are your worthy goals, we were told to look for i) what are your longings in life? and  ii) where do you come alive in your life?  This really struck me as a healthy view of success.

Looking at it from a client-facing perspective, if you believe my premise that a great client experience is based on each and every employee having a great brand (having their values in hand, having empathy, knowing who they are), then a successful and happy employee MUST lead to a great client experience and higher revenues for any organization.

Resistance

In life and at work, we put up such resistance.  We fight the norm, we fight the establishment, we fight our boss, we fight our colleagues and we end up fighting ourselves.  The result? Unhappiness.

All of this leads to so much friction and negative effort.  We exhaust ourselves and leave others looking away from us. Our brand is spoiled.

At that Sunday service, I was reminded that the word, “Affluence” comes from the derivative, “to flow with”.   So what if you let it all flow naturally?  I guarantee you that you would be happier and more successful.

What does this mean for you?

Stop and consider:

  • Are you happy? If you hate my question, there’s something really great for you in this query.  Stay strong and be brave enough to look at it.
  • Are you reaching for worthy goals?  Stop and question your goals.  Looking back, my billables were NOT my worthy goals in life.
  • What are you longing for in your life?
  • Where in your life experiences do you find you really come alive? Why?
  • How are you nurturing happiness within your employee pools’ brands?
  • Where can you give up resistance in your life and go with the flow towards affluence?

If this article resonated with you, please pass it on.  I’d love your feedback.

#1 Key To Networking With Your Personal Brand

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einsteinI was at Sunday service at Unity Center.  The topic was “Science and Religion”.  The point was that the two have not always seen eye to eye.  As such, there were many references to Albert Einstein.  I love Einstein.  I find him fascinating, but not for the same reason that others may. I find he really “got” life.

Ever since I changed careers and went from being a lawyer (left-brained) to being a personal branding expert (right-brained), I struggle with how much of my left-brain should I be showcasing to the world.  I still fear not being taken “seriously” sometimes by those left-brained people I need to be of service to the most.

So Einstein is my hero and a role-model.  (No, I’m not saying I’m brilliant like Einstein!) He maintained harmony with his left-brain (his Theory of Relativity, etc) and his right-brain (his perspective that we should all be living as though everything is a miracle).  He did it with ease and grace.

Perhaps my favorite manifestation of  Einstein’s harmony of thought was his belief that we should all be using our imaginations more.  Einstein said, “The true sign of intelligence isn’t knowledge, but imagination”.  

The problem is we are so sure that our book smarts are the keys to our success and happiness, we never stop and consider anything else.  Look at me- even after all these years of success in personal branding,I still occasionally (more than I know?) struggle with being seen as “a smart lawyer” and not an imaginative and creative branding expert.

What does this have to do with networking? My formal definition of networking includes the concept of being interested in others.  If you are not curious and interested in others, then no networking (or social event for that matter) will “work” for you. Not only will no one peak your interest enough to get to know them, you will not attract anyone to you because your body language will show that you’re just not interested.  

When we use our imaginations, we are exploring the wonders in our world.  We are allowing ourselves to be curious and experiment with live.  We are living in our right-brains.  We are open to the world and admit that we may not know everything.  

So what does this mean for you?  

-Try to see the world, and each networking opportunity, as your chance to exercise your curiosity and imagination.  

– Show up places with an interest in others.

– Use your imagination about how the networking event could be a success and fun, instead of “hard”, “boring” and “shallow”.

First, Know Yourself So You Know What To Market.