Entrepreneurial Brands: Honor & Responsibility

I mentor a young woman who is getting her undergraduate degree.  She recently interviewed me for her entrepreneur class. One of the questions she asked moved me very much.

Her question was, “What does it mean to you to think about yourself as an entrepreneur?”  I haven’t sat down and thought about this question in a very long time.  I sat back to reflect in order to give her an honest and sincere answer.   Instead what I discovered is that I became quiet emotional at the privilege I had to be an entrepreneur.

As I reflected on the last ten years of my life in running this company, two things stood out as themes to my answer:  honor and responsibility.

To be an entrepreneur for me means to be a pioneer and a trend-setter while helping people and organizations choose to see things differently and excel.  It is an honor and a privilege to be an entrepreneur and it is clearly NOT for everyone. Everyday is exciting and fun.  Others may see risk and instability, I see a promise to be better and impact the world in a positive way. I see it as my responsibility and an honor.

Every day it is my privilege to be allowed into our clients’ lives and hearts and minds.  Rarely is there a day when a client doesn’t drop their guard and become vulnerable with me in an effort to be better and do better.  What an honor and a privilege it is to be me and to have clients trust me in this way.

What does this mean for you?

Even if you are not entrepreneur, this line of thinking will serve you well in your work and career and personal life, too.  Stop and consider:

  • What is an activity in your life that is exciting and fun for you?
  • Can you take your current career and/or job and choose to see it from the vantage point of an entrepreneur- as fun, exciting and a true contribution to others?
  • If you answered “no” to the question above, can you take just ONE aspect of your current career and/or job and choose to see it that way?
  • In your life and career, have you stopped to listen to feedback from others regarding what you do that can be seen as: a) a privilege and b) a way to be of service to others?

I hope you found this material helpful.  If so, please SHARE it with others.  I’m always striving to provide you with content that is helpful to you and your brand and life.  Please email me with your feedback and questions: katy (at) purispersonalbranding.com.

About the Author

purisbranding

Katy Goshtasbi has thirteen years experience as an attorney working in all areas of corporate America. She combines her knowledge of what succeeds in corporate America with her inherent understanding of what is a successful personal brand and presence. This in turn translates into clients being in control of their first impressions.

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